The effect of entrepreneurial orientation and knowledge management on organizational performance through innovation

This study aims to examine the effect of entrepreneurial orientation, knowledge management, and innovation on organizational performance. uses explanatory research with a quantitative approach. The population in this was made up Malang City consumer cooperatives. employed purposive sampling technique. sample 60 Data collected through surveys, documentation, use Likert scales test instruments. data analyzed using Structural Equation Model Partial Least Squares (SEM-PLS) modeling. results indicate that orientation management can directly improve However, unlike cannot increase innovation. Organizational performance be improved by Innovation is unable mediate between able relationship findings suggest cooperatives optimizing organizations management.